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  • Danyelle Keenan presents "What does it Mean to be Strategic?" & Rachel Hale presents the Legal Hour

Danyelle Keenan presents "What does it Mean to be Strategic?" & Rachel Hale presents the Legal Hour

  • September 03, 2014
  • 11:30 AM - 1:30 PM
  • Cacharel Restaurant 2221 E Lamar Blvd (9th Floor), Arlington, TX 76006



What Does it Mean to Be Strategic?

Danyelle Keenan, SPHR & CPP


Senior Employment Consultant

Illustrations in Employment

Adjunct Instructor at Texas Christian University

Continuing Education Instructor at Tarrant County College

The HR community talks about the need for HR professionals to be strategic. What does that mean? This session takes the concept and breaks it down to the basics. Participants will gain an understanding of behaviors and actions expected of a strategic business partner, including a how-to for HR Managers. Excellent for HR Generalists and HR Managers seeking entry into senior management!


With over 18 years of Human Resources experience in warehousing/distribution, commercial real estate, higher education, and government, Ms. Keenan considers herself a business person first, and an HR leader second.


Ms. Keenan holds a Bachelor's Degree from Texas A&M University (Whoop!) and earned a Master's of Science Degree from UT Arlington in Human Resource Management. In 2001, she achieved the Senior Professional in Human Resource (SPHR) designation and later the Certified Payroll Professional (CPP) designation. Ms. Keenan is active in the local SHRM Chapter, Fort Worth Human Resource Management Association (FWHRMA), serving as Chapter President in 2012.

As a full time instructor at Texas Christian University, Ms. Keenan brings the business world to life for her students.  Since 2007, Ms. Keenan has enjoyed teaching as an adjunct instructor in management and business at both the undergraduate and graduate level for several local universities. For the past eight years, she has served an instructor for the S/PHR certification class, having taught for FWHRMA, Mid-Cities HR Association, UT Arlington and Tarrant County College. In 2011, she was recognized by HR Southwest as the HR Educator of the Year.

In her spare time, Ms. Keenan operates an HR Services firm, Illustrations in Employment. Specializing in employment consulting focused on employee relations, management training, and compliance. They offer experienced HR knowledge for those who do not need full time in-house HR professionals or those who just need a little extra help from time to time.    

 Stay After For Our Legal Hour

Employee Handbooks:  Essential Policies and Important Updates to Protect your Organization


Rachel Hale, PHR


Sr. Human Resources Consultant and Legal Counsel


Employee Handbooks serve a variety of purposes, from communicating standards of expected behavior to providing important documentation in legal proceedings.  In this presentation, participants will have the opportunity to learn what key policies will protect them in legal proceedings, how such policies should implemented and communicated to employees and the latest laws that should be considered when updating employee handbooks. 

Rachel Hale’s practice focuses on Human Resources legal solutions, best practices and compliance.  Rachel worked for more than 14 years as a Human Resources Professional with Texas Health Resources and American Airlines.  


Rachel is an attorney, licensed in the State of Texas, and a graduate of Texas A&M University School of Law (formerly known as Texas Wesleyan University School of Law) where she was a member of the school's Arbitration Team and a Graduate Research Assistant, performing research in all areas of HR law.  She also holds a M.S. in Business and Human Relations.  Rachel regularly speaks and provides training to HR and business professionals through DallasHR, MidCities HR and the HR Southwest conference. 


Rachel is a certified mediator and received a Graduate Certificate in Dispute Resolution from Southern Methodist University.  She also maintains her current Professional Human Resources certification (PHR). She is a member of the Society for Human Resources Management (SHRM), Fort Worth Human Resources Management Association (FWHRM), the Tarrant County Bar Association (TCBA) and serves as a Board Member of the TCBA Women’s Section. 

These programs have each been approved for 1.00 recertification credit toward PHR, SPHR, and GPHR recertification through the Human Resource Institute (HRCI).  For more information about certification or recertification, please HRCI homepage at


All online reservations are due Monday at noon prior to the meeting. Online registration will be closed at that time. Attendees not registered online will be considered walk-in registrations and will be charged the guest rate of $35.


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PO Box 1104
Arlington, TX 76004
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